Did you know writers are among the most passionate people in the world – and no I don’t think I’m biased

Why? The world not only intrigues and fascinates writers and creative consultants as individuals, but they can transpose that passion and interest into words that, in turn, entice and engage readers. Writers are, in effect, spreaders of passion.

To be successful as a writer,  creative consultant or infopreneur, you have to find ways to have passion about many different topics. This can sometimes be difficult, especially when a client requests you to write about something you find tedious or boring. Writers who can triumph over boredom will find that their writing shows the signs of passion that engage a reader’s attention.

To write well, you need to be excited by and have a zeal for your vocation. Spend a little bit of time each day working on and improving your skills as a writer, and you will find you become zealous for producing quality writing.

This passion for quality writing in itself can help you to become interested in what you are writing, even if it is something you thought would be mind-numbing or tiresome to write when your client first suggested the work.

Creative writers have a passion for turning the everyday into the extraordinary, and allowing the reader to get lost in the power of the words they create. Some writers are so passionate about writing, they do it everywhere. Taking notes of conversations that interest you at a party can be a way of exciting passion in your writing. If you are interested in the topic you write about, your readers will become engaged and enthusiastic when they read it.

Excellent writers will always consider the audience. Only journal or diary writing has no other intended audience than the author themselves. Every other form of writing only has a purpose when it is read by someone else. Writers, who are fervent about writing for their specific audience, will always write in ways that will engage the intended reader.

This is why writers can feel so intensely about copyright too. When a person writes anything, they are sharing a part of themselves, their thoughts, creativity and emotions with their readers. Writers must be passionate about their work, to enable this freedom to share their ideas with the readers.

You may think of writers as solitary creatures, and in some cases this is true, because the act of writing is usually done in solitude. Some people equate solitude with loneliness or even austere and sober people. However, we writers are a creative bunch, and are more likely to relish a mix of social surroundings and solitude. However, if you are thinking about the intended audience and readers, you will never feel you are writing in a vacuum.

Writers have such an intense enthusiasm for life that their thoughts, feelings and creative powers are in constant use. Even when socializing with friends, a writer will be continually thinking, “That could make a good story”. Having zeal and a curiosity about everything and everyone about you will encourage passion to come out in your writing. In reality, writers have the best of both worlds, creative work completed in solitude that is enhanced by social interaction and fun.

Writers have passion about the art of writing, an interest in varied and eclectic topics so that the work is never tedious, and a thrill of excitement that comes from knowing others will read this creative work.

As creative infopreneurs and writers, we need to be enthusiastic and zealous about our work. This is sometimes difficult when writing on topics for clients you personally find dull or even mind-numbing. Here are my six favorite ways of building up passion for my writing.

1 – Passion For Quality

Personally, I am passionate about quality. When I shop for fruit, I look for the best fruits, and never buy the bulk fruit that is marked down because it is going off. To my mind lack of quality is not worth the cheaper price. I feel the same way about my writing. I want to offer clients the best quality information and writing I am capable of.

Rushing to meet a deadline means I won’t have time to proofread and edit my writing properly, so my passion for quality helps me to plan my time to enable both writing and proofreading before sending my work to the client.  Little errors like typos, spelling mistakes or awkward phrasing are common, but should be fixed before sending off your work. Build a passion for writing quality, and you will find it easier to attack even those tedious subjects.

2 – Passion For Pride

This flows on from the previous tip. If I believe in quality work, I must take pride in my work. This not only means doing my best work, but also means I take pride in being a writer and infopreneur. A career as a writer is creative, and I enjoy being able to give in to my creative side. Writers should take pride in being creative, in delivering quality work to meet deadlines, and in the determination to achieve success.  This means having pride in your work.

3 – Passion For Words

Writers should naturally have a passion for words. You should be fascinated by the choice of words, the variety of synonyms you could use, the way sentences are structured and ways to write for clarity and meaning.  Try changing where a comma goes in the sentence and see if the meaning changes.

Increasing your vocabulary, reading voraciously and playing with sentence structures to write for clarity all are useful tools for the writer with a passion for words. I become endlessly enthralled by the art of writing, and this helps especially when I am writing on a topic I find boring. It means I can convert my passion for the topic into the passion for writing well.

4 – Passion For Clients

To be successful as a writer or creative consultant, you need to build ongoing relationships with your clients. It is far easier to work for a regular client, than to find new clients for one-off pieces every day. Having a passion for your clients can help you to focus on achieving success for that client, rather than putting off an uninviting assignment.

Build relationships with your clients that ensure you work to meet their deadlines, take pride in your professionalism and enjoy writing work your client wants and finds satisfactory.

5 – Passion For Reading

Writers can benefit from a passion for reading in two ways. Firstly, the more you read yourself, the more you understand about word and sentence structure, the more ideas you generate for your own work, and the more you learn about the craft of writing.

Secondly, a passion for reading will enable good writers to put themselves in the position of readers of the writing. This gives you the chance to consider how the reader will understand and enjoy your writing. Thinking consciously about how the audience may react to your sentence design, and making an impact on the reader, can change the way you think about writing.

6 – Passion For Research

Finally, build a passion for research and satisfying your curiosity. When I have to write about something I either know little about, or find mind-numbing, my first step is to research the topic further. I usually find that I can become spellbound by some interesting snippet or facet of the topic. Look for statistics, studies that have found an unexpected outcome, or information that could entice the reader to continue reading.

Hopefully, by building your own enthusiasm and passion for quality, word usage and language, reading and research, you will enjoy your writing work. By taking pride in your work for yourself, your clients, and your readers, you will ensure quality writing that meets expectations.

What helps you keep the passion in your writing and creativity?

H = Have passion in what you do.

This is the first letter in HABITS from the CREATIVE HABITS and a habit that can make your work and life more fun and meaningful. To me it’s the glue that holds us together, in good times or not so good times. What can we do when that passion starts to wane? Read on for my thoughts…

The best clients a writer or creative consultant can have are people who want regular writing on topics that interest you the most, the articles, documents or books you would have written anyway. But these clients can be rare finds. Most freelance writers and consultants will end up writing some articles, books and pieces that are on topics they are just not interested in personally.

As a creative consultant and writer myself, I understand how difficult it can be to become passionate about topics like reducing excessive sweating or computer drivers, especially since I know little about either topic. These are just examples, but you will have your own nemesis topics, ones you find difficult to be passionate about.

I find that focusing on the trust the client has in me as a creator and writer helps. I have agreed to produce work that has the same quality of writing as work on topics that I am naturally enthusiastic about. Therefore, I owe it to myself as a writer, and to my client to write well.  Writers should take pride in their work. Writing is a skill that not everyone can learn. Crafting words together for the best effect is often difficult, but good writers will focus on building these skills.

When I have a client who is paying me for quality articles or documents about a topic that doesn’t interest me particularly, I make an extra effort to focus on the craftsmanship of my writing. What synonyms can I use to make this word more exciting or enthralling to the reader? How will the reader engage with this writing?

How can I change this sentence structure so that clarity is paramount and I can be sure the reader will understand what I am saying? This question is particularly important to ask when writing about technical subjects, where the reader may have limited knowledge about the topic.

By asking these sorts of technical questions about my own writing, I find I become passionate about the work, even if the topic itself is tedious.

Focusing on writing as a craft or trade and working on the quality of the writing itself, can often be the key to making a boring topic interesting for the reader and your client.

The other trick I use is to focus on facts, figures, statistics or some way of grabbing the reader’s attention in the first paragraph. Research really helps. In every writer’s portfolio there will be articles that they have written that rely solely on good research skills. When you are researching, look out for the ‘by the way’ kind of information that makes you say, “Wow, I didn’t know that!” This fact, figure or statistic could be the lead that grabs the reader’s attention.

Every topic can be fascinating when you have an endless curiosity. Encourage yourself to be open to exploring new ideas and topics. If your client has requested a particular topic, it means that your client believes there is a market for that topic. Thinking about the people who may be enticed to read my writing is one way I become passionate about what I am writing, even if it is about a topic I do not care about personally.

Your clients, and the people reading your writing, trust you to make this topic interesting. You have a responsibility as a writer to employ all the tricks of the trade to have passion about that topic, even if it is only while you are actually writing about it.

Focus on the quality of your writing, look for the unique facts that will hold a reader’s interest throughout the article, and encourage an endless curiosity in yourself to become more passionate in your writing.